> I ran a survey people said would love to pay 5$ a month but no one converted when I added premium modal.
"Hey mom, what do you think of my app?"
"That's a lovely app dear. I'd definitely pay $5 for it"
You have learnt a valuable lesson. People will say one thing and do something else. Users actually paying you money is great, not only because you get money but because you get strong information that what you have made is valuable to them. (The above example is drawing on the book The Mom Test. I definitely recommend you read it)
Most engineers build software backwards. They start with a solution and go looking for a problem. They make the fastest, shiniest, neatest solution to a problem no one actually has. (How do I know? It's exactly what I did with my first startup!)
Imagine a dating app. It takes 30 seconds to open. The pictures only show up in black and white. The app crashes half the time you try to send a message. But it always gets you a date on a Friday night. It would be the most popular dating app in the world.
Try to find a problem that is so important and valuable to people that they will pay for your app even if it is slow, buggy, ugly and broken.
Ideally you should have thought about paying customers up front. That way you can set limits on your free tier.
As it is you have happy customers paying nothing. You don't say if 280 is sign ups or active users (you do need to measure that). You might expect to convert a small percentage, maybe in single figures, but only with something they need (see 1st paragraph).
Personally, I'd put the ads back in, and then your $5 a month version can be to not see ads. Either way you make a little bit.
Although I'm not sure that you get much for ads with so few users...
But you're learning that when you give people something for free, they're happy to use it for free. And for something as simple as "tracking expenses", it's really hard to add enough value to get people to pay. I mean, I can do it in notepad, or with a pencil and paper...
> I ran a survey people said would love to pay 5$ a month but no one converted when I added premium modal.
"Hey mom, what do you think of my app?" "That's a lovely app dear. I'd definitely pay $5 for it"
You have learnt a valuable lesson. People will say one thing and do something else. Users actually paying you money is great, not only because you get money but because you get strong information that what you have made is valuable to them. (The above example is drawing on the book The Mom Test. I definitely recommend you read it)
Most engineers build software backwards. They start with a solution and go looking for a problem. They make the fastest, shiniest, neatest solution to a problem no one actually has. (How do I know? It's exactly what I did with my first startup!)
Imagine a dating app. It takes 30 seconds to open. The pictures only show up in black and white. The app crashes half the time you try to send a message. But it always gets you a date on a Friday night. It would be the most popular dating app in the world.
Try to find a problem that is so important and valuable to people that they will pay for your app even if it is slow, buggy, ugly and broken.
Ideally you should have thought about paying customers up front. That way you can set limits on your free tier.
As it is you have happy customers paying nothing. You don't say if 280 is sign ups or active users (you do need to measure that). You might expect to convert a small percentage, maybe in single figures, but only with something they need (see 1st paragraph).
Personally, I'd put the ads back in, and then your $5 a month version can be to not see ads. Either way you make a little bit. Although I'm not sure that you get much for ads with so few users...
But you're learning that when you give people something for free, they're happy to use it for free. And for something as simple as "tracking expenses", it's really hard to add enough value to get people to pay. I mean, I can do it in notepad, or with a pencil and paper...
You should ask youself, would you pay for your own services?
I'm seeking advice on this